Amazon Prime Day 2017

Retail Drive provides great insights into this year’s Amazon Prime Day. Their 5 takeaways are:

  1. Prime Day 2017 had fewer fails
  2. Targeted deals grew key categories, but grocery lagged
  3. Amazon killed the competition
  4. Amazon won the marketplace battle
  5. New members and Amazon products were the real Prime Day bonanza

Read the full story here

About Odyssey Partners Inc.

Over the past 20 years Odyssey Partners Inc has worked with every major national and regional retailer in Canada to become well versed in the Canadian retail space. Put simply, we understand retail. Our team has excellent relationships at all levels of Canadian retail – from management, merchandising, marketing, operations to the store level. It is through these relationships that Odyssey Partners Inc. drives sales of our partners product.
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