Adobe Analytics data shows that US Thanksgiving day sales increased across the board from 2017. Thanksgiving Day (sales increase of 28 percent to $3.7 billion), Black Friday (23.6 percent, $6.2 billion), the Saturday-Sunday period (25 percent, $6.4 billion), and as of 9:30 p.m., Cyber Monday was on pace to hit $7.9 billion in sales, up 19.7 percent over Cyber Monday 2017. The full season thus far (November 1 to 26) has driven $58.5 billion in online sales, a 19.9 percent increase. Every single day has driven sales of more than $1 billion online.
Moreover, with regard to Adobe’s data on Cyber Monday, the firm found that Cyber Monday was also a record-setting day for sales on smartphone devices. Read the full summary on Dealerscope’s article here
With female health tracking, Fitbit users can better understand their overall health and wellness by accessing their data all in one place. Combined with the user’s sleep and activity data, Fitbit is providing a way for its users to gain a better understanding of how their cycle impacts other aspects of their health and wellness, while also potentially creating one of the largest databases of female health.
Read more at http://www.stockhouse.com/news/press-releases/2018/06/05/fitbit-ships-more-than-one-million-fitbit-versa-devices-over-two-million-use#a1ieMUKkeXJA203U.99
Odyssey Partners is proud to be a member of Manufacturers’ Agents National Association. MANA is a not-for-profit organization for reps and their principals. Its missions focus on rep and principal education and matchmaking. Educational activities focus on helping reps and principals launch and sustain profitable long-term relationships. Matchmaking activities introduce reps and principals whose products and business models are a sufficiently logical match to launch the interview process.
“It’s the conversations you have with the customer that lead to the results you’re looking for. How well can you and your team get to know the customer, the situation they’re facing, what it is they are trying to accomplish?” See what else Rob Scott has to say about Best Buy’s new branding at https://www.dealerscope.com/post/new-best-buy-branding-gets-absolutely-correct
Amazon released it’s first Small Business Impact Report, and launches private-label pet food.
Get all the details here https://www.retaildive.com/news/amazon-launches-new-private-label-pet-brand-wag/522750/
Fitbit is teaming up with Google to connect it’s wearable devices to the healthcare system allowing healthcare providers access to users tracking details in the hopes of allowing Doctors to be able to provide more personalized care. You can find more details on SportTechie’s article by Jen Booton
As more brands choose to sell on Amazon more department stores are losing their market share. Retail Dive explains how Amazon is edging closer to No. 1 in US apparel
Retail experts say blaming online shopping for in-store decline is an oversimplification of a multifaceted problem: changing consumer tastes, demographic shifts, technological advances and other forces also add to their woes.
Read more in CTV News’s article here
Photo by Freepik
Black Friday numbers are in and online sales far outweighed in-store, showing consumers prefer doing their holiday shopping online. Read Dealerscope’s outline and insights on it here.
Image by Freepik
Amazon is once again going from online-only to brick and mortar as it introduces the UK to Black Friday sales through “Home of Black Friday” pop-up stores.
“E-commerce on its own is less special these days, I’d argue that we’ll see the death of pure-play e-commerce before the death of the store.”
says Natalie Berg, Director of Retail Insights at Planet Retail RNG.
Read Retail Drives interview and thoughts on the matter here