Strong customer demand makes Versa the fastest selling product in Fitbit history

With female health tracking, Fitbit users can better understand their overall health and wellness by accessing their data all in one place. Combined with the user’s sleep and activity data, Fitbit is providing a way for its users to gain a better understanding of how their cycle impacts other aspects of their health and wellness, while also potentially creating one of the largest databases of female health.
Read more at http://www.stockhouse.com/news/press-releases/2018/06/05/fitbit-ships-more-than-one-million-fitbit-versa-devices-over-two-million-use#a1ieMUKkeXJA203U.99

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Best Buy talks the talk with it’s newest branding

“It’s the conversations you have with the customer that lead to the results you’re looking for. How well can you and your team get to know the customer, the situation they’re facing, what it is they are trying to accomplish?” See what else Rob Scott has to say about Best Buy’s new branding at https://www.dealerscope.com/post/new-best-buy-branding-gets-absolutely-correct

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Amazon launches new private-label pet brand Wag

Amazon released it’s first Small Business Impact Report, and launches private-label pet food.

Get all the details here https://www.retaildive.com/news/amazon-launches-new-private-label-pet-brand-wag/522750/

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It’s not just online stores that are emptying malls

Retail experts say blaming online shopping for in-store decline is an oversimplification of a multifaceted problem: changing consumer tastes, demographic shifts, technological advances and other forces also add to their woes.

Read more in CTV News’s article here

Photo by Freepik

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Are your digital strategies up to date?

Black Friday numbers are in and online sales far outweighed in-store, showing consumers prefer doing their holiday shopping online. Read Dealerscope’s outline and insights on it here.

Image by Freepik

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Amazon brings Black Friday shopping to the UK with pop-op stores

Amazon is once again going from online-only to brick and mortar as it introduces the UK to Black Friday sales through “Home of Black Friday” pop-up stores.

“E-commerce on its own is less special these days, I’d argue that we’ll see the death of pure-play e-commerce before the death of the store.”

says Natalie Berg, Director of Retail Insights at Planet Retail RNG.

Read Retail Drives interview and thoughts on the matter here

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Jerry Storch, CEO of Hudson’s Bay Resigns

HBC announced today that Gerald L. (Jerry) Storch has stepped down as
Chief Executive Officer, effective November 1, 2017. In the interim Richard Baker, Governor and Executive Chairman of HBC, will reassume the duties of CEO, while an executive search firms works to find a new CEO.

You can read Retail Drive’s insight on the matter here

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What do you need to do to reach Gen Z consumers?

The age group currently makes up $44 billion in direct purchasing power but thinks far differently that previous generations.

“In the old days, there was one segmentation — that was great and we all loved it,” said Monica Dreger, global consumer insights, Mattel, Inc., on a panel. “But now we can’t do that. Now we have to have smaller, more customized, more lean segments to go through. They can’t be based on demographics anymore.”

Read Market Drives feature on it here

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Is Black Friday Dead?

The Washington Post thinks so. Data shows that year over year the retail sales made during Black Friday are declining as consumers are getting used to year round sales. Read the full story here.

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Retail is Changing – That is for Sure.

Amazon announced a new Instant Pickup service today. This will be free service offering Prime and Prime Student members a curated selection of daily essentials available for pickup in two minutes or less at five of Amazon’s fully staffed pickup locations in Los Angeles, Atlanta, Berkeley, Calif., Columbus, Ohio, and College Park, Md.

Items available with Instant Pickup include snacks, drinks and electronics, as well as some of Amazon’s most popular devices.

See Retail Drive’s Insights on the matter here

 

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